The Mindfluence Revolution

The Mindfluence Revolution: Business Breakthroughs for Lasting Success is a weekly podcast created by business success strategists Dr. Matthew Norton and Bruce Hurley featuring revolutionary business ideas combined with breakthrough applications. This unique show alternates between high-energy host conversations and game-changing expert interviews to liberate and inspire professionals and small business owners for expanded success AND fulfillment. Each episode is filled with cutting-edge thought, brain science insights, and soul-driven messages to assist everyone from the already highly successful business leader, seeking to reinvent to next levels of contribution and entrepreneurial freedom, to the young professional and aspiring business owner designing and refining a new model for engagement and success.
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Now displaying: December, 2015
Dec 30, 2015

Dr. Matthew and Bruce continue their discussion on flow. You can check out podcast episode 41 to listen to the first part of their discussion on why flow is used to achieve the highest level of satisfaction in your life. On today's episode, our co-hosts further explain each section or quadrant of the States of Experience diagram. They also discuss how you can change your perspective on the negative things that might be happening in your life.


Key Takeaways:

[2:25] Remember to check out the Mindfluence Universe diagram.

[4:35] Changing your perspective is a super power.

[5:05] In EP 041, Dr. Matthew and Bruce talked about the importance of 'flow'.

[6:05] Flow occurs mostly when you're working.

[7:30] Go to the show notes page for this episode to see the States of Experience diagram.

[8:10] Make sure to listen to EP 41 before listening to this one.

[8:40] Dr. Matthew explains each section in the States of Experience diagram.

[13:35] Use your pain and anxiety as a springboard.

[15:10] People can quickly pick up on negative energy.

[17:50] You can change your energy and state of mind through meditation.

[20:40] Every human being is influencing somebody.

[20:55] How do we know if the stress we're experiencing is positive or negative?

[25:30] It's not the load that brings you down, it's how you carry it.

[27:15] Bruce explains how to change your perspective on what's happening to you.

[31:45] Passive stress leads to anxiety and depression, which also leads to a decline in your psychical health.

[34:35] Challenge of the week? Pay attention to your state of mind at different times of the day.


Mentioned in This Episode:


Dec 23, 2015

Adrian C. Ott was called “one of Silicon Valley’s most respected strategists” (if not the most respected) by Consulting Magazine. As CEO and Founder of Exponential Edge® Inc. consulting, she is a trusted advisor to senior executives that seek to apply the latest business approaches and technology to today’s fast-changing markets. Adrian sits down with Dr. Matthew to talk about her latest book, Exponential Influence.


Key Takeaways:

[1:15] Think about how to build a customer engagement system.

[1:55] Dr. Matthew introduces Adrian.
[3:30] What are digital habits?

[6:30] What are traditional habits?

[8:30] How are businesses engaging their customers digitally?

[11:30] What kind of challenges do small business owners face when trying to engage their customers?

[16:00] Adrian breaks down what the five Ps mean.

[25:40] Don't compete on price. Being the cheapest is a slippery slope.

[33:25] Customer loyalty on steroids? What does Adrian mean by that?

[37:35] Adrian explains the four types of customers in her timeographics chart.

[41:50] Challenge of the week? Brainstorm one or two ideas for prospects to find you and become an engaged customer.


Mentioned in This Episode:

Exponential Influence by Adrian Ott

The 24-Hour Customer by Adrian Ott


Dec 16, 2015

Dr. Matthew and Bruce discuss the importance of having flow in your life. Flow means achieving the highest level of satisfaction in your life without feeling stressed, overwhelmed, or in doubt. Both our co-hosts point out that you do not want to aim for just achieving happiness, but instead aim to reach a highly engaged flow state of mind to generate constant happiness.


Key Takeaways:

[1:55] The key to life is accepting challenges.

[3:25] Where's your path of least resistance?

[4:35] 'Flow' means doing things that give you the most satisfaction without stress and doubt.

[7:30] Having a business model gives you the opportunity to change thousands of lives.

[8:45] Are we always seeking happiness?

[12:50] Bruce talks about his personal examples of flow.

[17:10] Flow can be experienced most commonly in work or in active endeavors.

[21:20] Please check the website for the states of experience diagram.

[26:50] When you're facing your highest challenges, you're in a good mental space.

[30:00] Being in a highly engaged flow state of mind is what creates happiness.

[34:50] If you are struggling with writer’s block or fear of speaking: Think positive!

[35:10] Get a good night's sleep.

[40:00] Challenge of the week? What's currently overwhelming you?

[40:50] Get in touch with the team to get a complimentary 30 min breakthrough session.


Mentioned in This Episode:

Dec 9, 2015

Brenda Abdilla talks on how you can get yourself organized and regain some control on where you spend your time. On the show, Brenda goes through her personal diagram; which can be seen at, to explain how you can better optimize your life in both your physical and electronic environments.


Key Takeaways:

[2:00] Dr. Matthew introduces Brenda.

[5:20] There is so much ‘time panic’ among busy professionals.

[7:15] Feeling bad isn't productive behavior.

[8:25] Time blocking is only a good idea if you use it. If it doesn't work for you, don't use it.

[8:45] Brenda explains her diagram. Visit to see it.

[12:00] How can we implement Brenda's diagram in real life?

[14:30] Brenda talks about how you can organize your electronic data.

[22:25] How can you keep your promises?

[26:30] Brenda touches on email response times.

[30:40] What are your values around engaging with your devices?

[33:20] Brenda explains the bottom two of her diagram.

[36:50] Your brain wants to focus on the task you're doing.

[38:55] Get in touch with Brenda at 

[40:50] Challenge of the week? Download Brenda's diagram and complete a survey on which area of your life you’re disorganized the most. 


Mentioned in This Episode:

The 7 Habits of Highly Effective People Book by Stephen Covey


Dec 2, 2015

Does it seem like you can't find the time? Do you wish you had more time, so that you could get everything 'done'? Dr. Matthew Norton and Bruce Hurley talk on how to finally get time on your side in order to become more productive.


Key Takeaways:

[3:20] If we just had more time, we could just get everything done, right?

[4:45] Who are the happiest people in our culture?

[6:10] The feeling of being rushed is unproductive.

[6:45] Overwhelmed is just code for under prepared.

[9:55] What's really important and what isn't?

[10:40] It's never too late, but it's later than you think.

[13:30] When under pressure, you're 40% less likely to come up with a new idea or solve a complex problem.

[14:50] Successful people don't manage their time; they manage their thoughts/actions/priorities.

[20:00] Get clear on what the important things are.

[23:35] The morning is the best time to achieve things.

[25:00] Distractions make us more stupid.

[28:00] Are you having brain fog? Get some sun and exercise.

[32:50] Once the day ends, you will still find that you haven't gotten everything done.

[35:40] Challenge of the week? Take action on 2-3 things you can change.


Mentioned In This Episode: